From college students saving up for that perfect Michael Kors sling bag, to first-jobbers treating themselves to a Dior foundation ... post with your new LV wallet or Chanel perfume is more ...

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Thank you, TikTok. Influencers’ unrelenting content plus social media marketing campaigns by Louis Vuitton, Dior, Chanel, Gucci and YSL (all routinely employ internet-famous creators ...