Randomized control trials (RCTs) remain the gold standard in measuring the incremental impact of marketing. They work by ...

Enterprise software provider introduces agentic AI-powered marketing platform designed to deliver personalized customer ...

The fusion of AI, cloud computing, and marketing has created a new era of personalization, offering unprecedented ...

BALTIMORE, MARYLAND / / May 22, 2025 / LIBRA Insurance Partners (LIBRA), the largest independently owned life insurance ...

Digital media consultant Mark Challinor continues our News Horizons series, talking to the people shaping tomorrow’s media.

Senior Principal Member of Technical Staff Prashant Dathwal shares insights on transforming critical systems without business ...

BET, a pioneering name in the igaming world since 2007, is honored to be shortlisted in two categories at the 2025 EGR ...

TFMoran was honored to receive the award in the “Buildings” category for Rockingham County Municipal Complex in Brentwood, ...

CrowdCatch allows CA's commercial partners to tap into engaged audiences and seamlessly activate campaigns across ...

These tools are only as effective as the humans who implement and interact with them. The key lies with building strong foundations—digital, behavioral, and organizational—so that teams are prepared ...

A postgraduate degree is one of the best ways to boost your career and get a competitive salary in 2025. Industries like tech ...

The Media Online’s weekly round up of people, account and business moves in media. People moves FNB App Academy hits ...