The contemporary Swedish brand will use the money to open new stores, develop special projects, attract key hires and more.

Thus, mature brands have to straddle the careful balance beam between staying relevant for legacy customers and wooing younger buyers with trendier options and selling techniques. Those that ...

In addition to success on emerging platforms, updates to its mobile site have tripled while legacy ... brands are shuffling amongst one another, the percentage that fall into each of L2’s ...

LVMH Luxury Ventures has acquired a minority stake in Swedish label Our Legacy. The investment will support the brand’s ...

“All the brands in the top 10 perform well across or at least adequately across the board,” said Ried Niziak, study lead and associate director at L2. “Where Gucci sets itself apart is in ...

It has in short, become a legacy brand, much like Barbie which started its fashion doll in 1959, and created so much buzz when it launched a movie last year. Closer to home, we have San Miguel ...

For the fourth talk in CR’s virtual series on the role of creativity and design in building brands, we look at the importance of legacy and long-term thinking for brands, especially in troubled times.

Bandrowczak: Xerox is a trusted brand and partner and given our long history of providing document workflow solutions, we understand our clients’ workplace needs and process pain points.

“Partnering with brands like Pleasing, that are the hallmark of this generation, allows us to bring the fun and nostalgia of Mickey Mouse and Fantasia to modern fans in new and relevant way ...

Included under the ULSSI range of personal care products are legacy brands in their respective categories, including Myra-E. It offers the same beauty benefits in its hand and body lotion, facial ...