The $20 product, available in six shades, adds to the brand's existing portfolio of makeup and body care, including lip oil, ...

As the tide changed and the “messy girl aesthetic” fought for some screen time, harsher colors and lip tints surfaced in the market. With a finger on the pulse of the changing trends and aesthetics of ...

We tested and reviewed the best lip oils of 2024 for ultimate hydration and shine. Plus, celebrity makeup artists share their picks, too.

If you spend a significant amount of time on social media, you’ve most likely run into color-changing makeup. PH-adjusting products are everywhere.The Tarte Maracuja Juicy Lip Gloss & Cheek ...

Tarte Cosmetics and Trü Frü have partnered to launch the Maracuja Cherry Crush Lip Collection and limited-edition Trü Frü Tarte Cherries. The cherry girl aesthetic trend is rising in popularity.