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MLB steps into women's sports with launch of pro softball league
MLB announces its first major investment in women's sports with the launch of the Athletes Unlimited Softball League.
MLB Invests In New Professional Women’s Softball League
Major League Baseball (MLB) announced on May 29 that they have partnered and invested in Athletes Unlimited Softball League ...
MLB Announces 'Strategic Investment' In Professional Softball League
“Major League Baseball’s investment in the AUSL represents an opportunity to support softball’s long-term growth and expand ...
MLB investing in nascent softball league
This is something we’re really excited about,” MLB commissioner Rob Manfred told The. “We studied the space hard. We think it ...
MLB investing in new pro softball league is ‘very personal’ for Kim Ng
Kim Ng grew up playing softball, was good enough to captain the University of Chicago softball team, then moved on with her ...
MSNBC4d
Why MLB investing in a new women’s softball league is smart business
It is Ng’s job to use the investment from MLB and increased fan interest in women’s sports to grow the league even further. The AUSL operates four teams, which will travel around the country ...