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The Net Promoter Score (NPS), and the media spin surrounding it, has become the ubiquitous measure of how “happy” or “unhappy” our customers are. A 2003 Harvard Business Journal article on ...
“The NPS is the most accurate measure of customer satisfaction and the likelihood of recommending a product to friends, colleagues and their professional network,” said Paul Staelin, chief ...
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Is Net Promoter Score Still Useful?
A company's NPS reveals whether or not customers are willing to recommend the business to a friend or relative, using loyalty ...
There are no shortcuts on the journey to creating a great customer experience — especially when it involves NPS measurement. A few years ago, two Fortune 500 customer experience programs chose ...
However, two KPIs are applicable across many meeting types and worthy of consideration when deciding which measurement tools to use for an event: Net Promoter Scores and Targeted Attendee ...