Then Elle described how model Hailey Bieber makes her natural freckles so eye-catching - and how to imitate her style using a freckle pen.We asked leading makeup artists, dermatologists and fashion ...

The pursuit of natural-looking makeup represents a fascinating paradox in beauty culture: using products to create the illusion that you’re wearing almost nothing at all. This approach ...

The beauty of a great natural makeup look is that you feel truly like yourself, only with your favorite features highlighted a little more. And it doesn’t take a lot to get you there.

In the fall of 2014, on the top floor of a makeshift office space in an old brick building in Manhattan where SoHo melds into Chinatown, Emily Weiss gathered the 12 employees of her then nascent ...

“Minimalist makeup took off after the pandemic when we embraced skincare and got used to our natural look at home,” says Cynthia Di Meo, Director of Global Artistry at Rare Beauty ...

foundation is essential for natural and flawless makeup. Finding the perfect foundation can be a tad tricky, more so if you’re looking for a brand that is clean and cruelty-free. BareMinerals ...