XX-XY Athletics brand has gone beyond the political divide into the mainstream with its mission to protect women's sports and ...

Under Armour-branded shoes and gloves will be visible on NFL players this fall for the first time since 2020 under a new deal announced today.

The sports brand had ended a prior deal for these products after the 2020 season due to cost-cutting by former management.

But the NBA’s shooting numbers rebounded soon after and reverted to the league average. The Puma football will also follow a ...

Gatorade's latest ad for the NCAA Tournament featuring college basketball stars Cooper Flagg, JuJu Watkins and Paige Bueckers is already being acclaimed online as epic and inspiring. The trio are all ...

Elliott Hill has made his strategy for turning around Nike Inc. very clear in his first five months as chief executive ...

Described as the 'Godfather of summer basketball', Sonny Vaccaro signed the relative-unknown Michael Jordan early in his ...

Wolfe, who has been with NFL Network since 2014, spends her days talking football ... why monumental moments for women, like Nike's "So Win" Super Bowl ad, matter so much. What's the ultimate ...

Colleen Wolfe knows so many people and companies (Nike!) care about women's sports. For The Win sat down with the NFL Network star to discuss why.

LIVERPOOL, England - Liverpool have signed a multi-year kit deal with Adidas beginning next season that will replace sportswear manufacturer Nike, in what British media reports say is a five-year ...

Posted online by sneaker content creator Andrew Dutton (@ad_sneaks), the new Air Max's ... the Oregon Duck alternate logo on top of Oregon football's modern diamond print pattern seen on the ...