"We will differentiate each brand (Nike, Jordan Brand, and Converse) by sport, which we believe will create sharper distinction and dimension," Hill said in a statement last week.

Nike also sponsors the Ohio State football team. In 2020, the school agreed to a $252 million sponsorship extension, which takes the deal through the 2033 season.

Ahead of the 2025 season, the Cincinnati Bearcats revealed the new Nike uniforms for their team. Dan Titus breaks down the staying power of Shai Gilgeous-Alexander and the Thunder in real life and ...

Kansas City Chiefs tight end Travis Kelce reacted to Nike honoring Colorado Buffaloes head coach Deion Sanders with the “Black” Air Diamond Turf 92 signature shoes ...

AUBURN — Auburn University 's athletic department is officially adorned in Nike. On Tuesday, the department's new apparel contract with the billion-dollar athletic outfitter went official.

On Friday, Nike dropped Barkley's player-exclusive colorway of the brand's flagship football cleats. Officially unveiled on Instagram, athletes and fans got their first look at the Nike Alpha ...

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The Nike Kobe sneakers worn by Caitlin Clark before the Indiana Fever's game against the Golden State Valkyries on June 19, 2025, at Chase Center in San Francisco. (Noah Graham/NBAE via Getty Images) ...

Caitlin Clark has become a household name in the world of sports, transcending the WNBA like few players have throughout its short history. Clark rose to prominence as a college player for Iowa ...

Washington Nationals Nike 2025 City Connect Air Max 270 Sneakers - White Fanatics This is a unique release in that while many players around the league rock the Nike Swoosh on game day, it marks ...

Pro & College Sports Trump tariffs hit Nike hard, force ‘surgical price increase’ on consumers Published: Jun. 27, 2025, 9:16 a.m.

Nike is releasing a Caitlin Clark version of the Kobe 5 Protro sneaker. The shoe's colors are inspired by one of the Indiana Fever's home jerseys. The sneakers will be released on June 30th for $190.