An unusual agreement made during the Cold War led to Pepsi receiving many submarines as a penance for selling its popular, ...

Either way, USA TODAY's Ad Meter champions have over the years displayed the wide range of approaches that can deem a Super ...

Since 1989, USA TODAY Ad Meter has surveyed viewers live on Sunday and awarded an annual winner to the highest-rated ...

PepsiCo’s selloff presents the highest dividend yield in history. Find out why PEP stock might mirror the Dotcom bust ...

Neglected and forgotten.” Thus said the antigraft court as it dismissed another ill-gotten wealth case against the late President Ferdinand Marcos Sr., his wife, Imelda, and their government ...

Diet Pepsi, "New jingle spreads around the world" 1990: Nike, "Announcers and athletes" 1989: American Express, "Saturday Night Live" The USA TODAY app gets you to the heart of the news — fast.