Coke's action arose out of Pepsi's release of the glass 'Carolina Bottle', which Coke alleged infringed the rights and reputation of its iconic glass 'Contour Bottle', or its outline or silhouette.

The company then determined a more manageable bottle to grip measured in at a 10.4-inch circumference, or three inches smaller than the old circumfrence (13.4-inches) of its 2-liter bottles.

The new design will be used for Pepsi's 16- and 20-ounce bottles and will begin appearing on New York store shelves in April, with a full national rollout taking place over the next two years.