TotalEnergies SE was accused in a French court of greenwashing by misleading consumers about its climate goals in a series of ad campaigns just after it rebranded and changed its name from Total.

Spanish airline Iberia has gone fully self-serve by adopting Flight Control, which provides real-time data and improved ad ...

At The Drum Awards for Marketing EMEA, the region’s most compelling campaigns didn’t just win Gold – they reflected the ...

Discover how JCB's 'Better With Omotenashi' strategy rebranded the brand, highlighting unique customer care and market ...

Bedding manufacturer Somnigroup (NYSE:SGI) missed Wall Street’s revenue expectations in Q1 CY2025, but sales rose 34.9% year ...

Disney defends Marvel Studios' decision to spoil the New Avengers twist in Thunderbolts* marketing materials released after the film came out.

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Graham didn’t adopt our platform because she had to; she believed in it from the start. That distinction matters. Unlike ...

Best second act Kristen Cavallo Executive director of The Branch Museum of Design branchmuseum.org IN 2024, Kristen Cavallo ...

The Saudi Pro League has spent the past few years trying to buy its way into football relevance. From Cristiano Ronaldo’s ...

Creative agency The Public House (TPH) has been hired by Irish Cycling Campaign (ICC) to rebrand the non-profit organisation and create a new identity that reflects the advocacy group’s values and ...