Jeans Month is still going strong on the Strategist. We’re digging deep and hunting down what jeans teens are wearing and the ...

MOTHER pucka – today is National Lips Day. Whether you’re rocking a bold pout or keeping it subtle, it’s a perfect reminder ...

Give Me Cosmetics Glazed Lip Oil has been raved about by beauty fans on TikTok so writer Jada Jones gave it a try ...

Sydney Sweeney and Jessica Alba are just two stars who rocked black and white looks on the red carpet this week, with Emma ...

"When it comes to makeup I like to keep things pretty natural. A little concealer, blush and a touch of highlighter and I'm ...

Best date night fashion looks of Taylor Swift with Travis Kelce — a lookbook of what the Swifties have termed as the singer's ...

I received this lip gloss in a gift bag from my esthetician friend Sydney and was pleasantly surprised by the shade range. It ...

The exact shade that’s been turning heads for years, Pat McGrath’s Legendary Wear Matte Lipstick in Elson 4, is now available ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

After three decades in Hollywood, Scarlett Johansson remains one of the most known, yet seemingly unknowable, people on the ...

Getty/ROBYN BECK/AFP There is but one lingering question that comes to mind post-Taylor Swift's many appearances (whether ...

Hermès Beauty’s new Rouge Brillant Silky lipstick has a diaphanous formula inspired by scarves from the house’s silk métier, ...