For a torn pair it is distressed and to reduce shrinkage in the washer, it goes through sanforization. There are other processes like heat setting that manages the stretchability of the fabric and ...

Kyra Surgent is a writer at InStyle, where she covers fashion and beauty content and specializes in all things Amazon. Her work unearths the latest designer deals, reports on the hottest trends ...

Somehow, Calvin Klein denim jeans have done the impossible for a fashion brand and stood the test of time against the likes of Levi’s, Wrangler, and Lee. The brand’s popularity began in the ...

This time around, I tapped in-the-know denim pro Grace Na, creative director of Pistola Denim, to ask her all about the denim trends that are going to be everywhere in 2025. Just as I expect ...

Each year, denim evolves, reflecting shifting trends and tastes. As we step into 2025, the denim landscape is poised for a fresh wave of innovations and styles that promise to make a statement in ...

Finally, more than two years after queuing for hours outside Swatch’s Covent Garden shop, only for it to not open due to security concerns, I’m now the owner of a MoonSwatch. A lot has ...

Color swatches are not just a visual enhancement for e-commerce websites; they’re a crucial tool that can significantly boost sales and customer satisfaction. According to a recent study by Baymard ...

In forgoing the sanforization process, which tends to flatten slubby textures by compressing the denim, the integrity of the pronounced texture is preserved within the yarn. These jeans are available ...

You won’t find any merchandise on display at the store. Instead you’re greeted with rolls of fabric, denim swatches, threads, buttons and zippers in a space that resembles a tailor’s workshop. In a ...