The owners of two Santa Cruz T-shirt shops sued the Huntington Beach visitors bureau Thursday, contending the Southern California agency's trademark on the term Surf City USA is invalid.

In the fall of 1994, there was a buzz around the UC Santa Cruz campus. Something was about to go down, something big. Not many details were known at first, but it revolved around an upcoming major ...

He had spread a black Santa Cruz T-shirt on the sidewalk nearby with four copies of the “Hero” album displayed. The albums’ covers suggested a $20 donation for each. Nonprofit Harmonic ...

The cartoon image has become a pillar of the art scene, especially in Santa Cruz, since its conception by artist Jim Phillips in 1985. It’s been pasted on skateboards, t-shirts and pillows ...