Merchandise is a sophisticated marketing channel that reinforces brand identity, drives action and builds emotional ...

When is the best time to shop? Will my kid be judged? Do teachers really need tons of markers and glue? San Diego educators ...

As back-to-school season approaches, parents find themselves navigating crowded store aisles filled with school supplies, all ...

By comparing the total cost of the 15-item supply baskets at each store, we found where school supplies are the cheapest, and ...

Among the tips: Skip the name brands. (iStock) The notebooks they offer are 35 cents each — compared to over $3 per notebook for name-brand items, said Woroch.

Other items in the store range from long-sleeve T-shirts ($28) to light athletic jackets ($58) to seasonal merchandise like school-branded Christmas stockings.

Labour’s pledge to limit the number of branded items of school uniform and PE kit will “cost parents more” as children will demand expensive sports brands instead, a schoolwear industry boss has ...

The charity is calling on the Government to implement proposals set out in the Children’s Wellbeing and Schools Bill to introduce a limit of three branded items of school uniform to help ...