Fast fashion giant Shein is reportedly set to begin boosting its manufacturing in India with a view to bolstering its ...

Fashion retailer Shein and partner Reliance Retail plan to rapidly expand their Indian supplier base and start international ...

In the past, Chinese brands were often passed over by consumers who viewed them as cheap and of poor quality. Today, they’re ...

At the recent Campaign360, Charlene Lee shares how Shein’s real-time production, pop-up activations, and micro-influencer ...