A local fashionista showed off the six flattering dresses she purchased from Shein. The garments, which cost her over R1 000, ...

Shein's success lies in volume - the inventory online runs into the hundreds of thousands - and deep discounts: £10 dresses, ...

Shein launched in 2015, having evolved from its origins as a wedding dress wholesaler ... Shein’s customers are reeled into its appeal by smart influencer marketing. One interviewee notes ...