Sanrio just opened its second flagship location in the heart of Hollywood. The boutique is chock full of new and vintage Hello Kitty merchandise, adorable -- and yummy -- treats and photo ops.

Looking for what she calls a "slumber party" purse at the Sanrio store in New York's Times Square, Lisa Mejia ... A global Kitty exhibit includes a photo of a crop circle in England shaped ...

It doesn't look like most of these items are available online, so the Times Square location should become a mecca for a new level of Sanrio collector. Need Hello Kitty luggage, silk dresses with ...

A Hello Kitty fan displays her dedication (Picture: Sanrio) The convention featured a Hello Kitty Friendship Village, daily appearances by the girl herself and the first Hello Kitty coin purse.

Open from now till January 1 2024, Sanrio Christmas Wanderland is a free-entry pop-up at Marina Square with massive character-themed installations, clad in sweet shades of pink and blue to bring ...