According to the WSJ, Yaccarino and X’s legal team have threatened to pull several major advertisers into their sweeping lawsuit against the World Federation of Advertisers (WFA ...

Marketing is facing heightened internal scrutiny as global brands tighten controls over budgets and messaging amid growing ...

Research by the World Federation of Advertisers (WFA), in partnership with transformation consultancy The Intangibles, found that 82% of global marketers and senior policy leads agree (strongly agree, ...