PITTSBURGH — Dick’s Sporting Goods is going south for its latest partnership. On Thursday, the Coraopolis-based retailer ...

The University of Texas at Austin Athletics and DICK'S Sporting Goods announced an exclusive multi-year brand sponsorship that names DICK'S as the "Official Sporting Goods Retailer of the Texas ...

Tennessee baseball won the program's first national title when it won the College World Series in 2024 against Texas A&M.

According to the release, in addition to "co-branding with the iconic Texas Longhorns logo in Dick's marketing campaigns," the sponsorship will also include student-athlete influencer marketing ...

The home of the Texas Tech football team has undergone ... For the fiscal year that started Sept. 1, the university budgeted $14.71 million to athletics under "institutional operating and debt ...

The city of Dallas and a streetwear brand are duking it out over who can lay claim to the distinctive ‘D’ logo. Dallas is prepared to spend big to protect its logo. In fact, the Dallas City Council ...

With students alleging censorship and school officials describing a breakdown of trust, the future of the campus newspaper at ...

home of the Texas Longhorns. The field was completely blanketed in white, making the lines and logo tough to see. The last time the stadium saw snow was in 2021. The Longhorns’ social media team ...

In a lawsuit filed Jan. 10 in U.S. District Court for the Northern District of Texas, Buc-ee’s claims ... journalism and political science from the University of Missouri. She is an Ohio native ...