Starting with Shein, a China-based ‘ultra-fast fashion’ brand established in 2008 which has experienced astonishing growth since it first appeared. They sell everything from clothing to ...

China continues to dominate the ultra-fast fashion industry through efficient production, AI-driven trends, and cross-border e-commerce, but faces growing challenges in sustainability, labor practices ...

With all the confusion around tariffs and their implementation, increasing numbers of buyers have been turning to resale ...

the middle market in fashion retail is now squeezed between ultra-low-cost fast fashion juggernauts and mid-tier clothing brands with aspirational price points. In short, we may be witnessing the ...

Consumers love fast fashion that’s trendy and cheap. But research shows that buying fast fashion might make other people ...

This previously gave most fast fashion businesses a savings of up to 20% on the COGS—the math simply doesn't work anymore for ultra-cheap, high-volume fashion. Brands that built their empires on ...

Global fashion giant SHEIN is being made to rethink its corporate strategy. Primarily selling extremely cheap Chinese goods, it's facing tariffs of up to 120% on imports to the US, forcing it to shift ...

It forces small brands like us to make difficult choices ... From luxury magnates like LVMH to ultra-fast fashion giants like Shein, everything will be affected to various degrees.

closing tax loopholes used by ultra-fast fashion giants, introducing new fees to hold brands responsible for textile waste, and rolling out clear labelling to show the environmental cost of clothing.