Understanding your "why" is critical because it’s what differentiates you from the competition and creates meaningful connections with both employees and clients. Simon Sinek popularized this ...

Research from the Aberdeen Group found that VoC (voice of customer) strategies netted significant gains in revenue growth.

Why does this occur? Our strengths feel natural and obvious to us. We assume what's easy for us is easy for others. Seeking to deeply understand your strengths isn't a vanity exercise. Having a ...

Discover why your brain fights happiness even when life is good. Evolutionary programming creates chronic dissatisfaction.