News

Campaign Live12h
Shein’s global PR director on scaling fast-fashion and digital influence
At the recent Campaign360, Charlene Lee shares how Shein’s real-time production, pop-up activations, and micro-influencer ...
Observer5d
How Shein Stays So Fast, According to the Brand’s Strategy Head
Shein executive Peter Pernot-Day spoke at Web Summit Vancouver about how the brand’s on-demand model fuels speed, variety and ...