The collapse of Starbucks stock signals that the company's turnaround is in deep trouble. How can CEO Brian Niccol impress ...

Starbucks' latest earnings report showed a continued decline in US same-store sales as its business in China stabilized.

Starbucks hired a guy, uh, Brian, is it Niccol? I don’t know how to pronounce his last name, but, you know, he pitched ...

Starbucks is taking a measured step back from automation in favor of improving workforce scheduling and operational ...

Starbucks faces challenges in reviving its business, CEO Brian Niccol said on Tuesday, after the coffee giant posted ...

A new approach to labor and algorithm for sequencing orders has helped restore calm in cafes, CEO Brian Niccol said.

Starbucks is investing in more hours for baristas as other restaurant chains go in on AI.

CEO Brian Niccol says he has started a Starbucks recovery. Quarterly same store sales and revenue will start to go up again, ...

Brian Niccol’s focus on doing lots of little things better should be adding up to progress, but the US consumer is becoming ...

Starbucks (NASDAQ: SBUX) stock investors are enthusiastic about Brian Niccol's ability to drive improvement. *Stock prices ...

Starbucks reported second-quarter earnings after the market closed on Tuesday. Under CEO Brian Niccol, the company is trying to return to growth. The chain's results missed analysts' expectations ...