The new features will include more visible shortcuts to finding content and real-time recommendations that respond to viewers' moods and interests.

The company behind ChatGPT is making flashy new partnerships left and right, and the latest is an unholy union of two of tech ...

In addition, Netflix is partnering with OpenAI on a generative AI search tool that will allow users to ask Netflix for specific recommendations using conversational language. “This company has always ...

In addition to changes made to the TV experience, Netflix will begin rolling out new features on its mobile app, including an OpenAI-powered chatbot search function that is in a s ...

After hinting at a new AI-powered search experience during its recent earnings call, Netflix officially unveiled the feature ...

The streaming service has announced plans to use generative AI to link interactive ads with appropriate shows on its ...

Netflix plans to roll out generative AI-powered ads by the end of 2025, with a full launch expected in 2026. Users will soon ...

The streamer is also launching new mobile features, including a video feed and generative AI-powered search in collaboration ...

Live Updates Live Coverage Has Ended OpenAI's Bold Moves 1:20 pm by OpenAI announced it is buying Jony Ive’s AI devices ...