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NIELSENIQ AND SEPHORA TO PROVIDE THE FULL VIEW™ OF BEAUTY WITH STRATEGIC MULTI-YEAR DATA SHARING AGREEMENT New Collaboration Democratizes Access to Data for Beauty Brands Across U.S. and Canada ...
Sephora has entered a strategic multi-year data-sharing collaboration with NielsenIQ (NIQ) to gain a more comprehensive view of the North American beauty landscape. As part of the agreement, NIQ will ...
NielsenIQ’s expanded Omnishopper, launched in January 2025, includes a 250,000-strong consumer panel. Through the combined Omnishopper and Digital Purchases lens, Sephora will gain insights into ...
The updated release reads: NIELSENIQ AND SEPHORA TO PROVIDE THE FULL VIEW™ OF BEAUTY WITH STRATEGIC MULTI-YEAR DATA SHARING AGREEMENT New Collaboration Democratizes Access to Data for Beauty ...
NielsenIQ’s consumer data became the building blocks of these synthetic respondents. The company’s R&D team built a rapid prototype within 12 weeks, and Melgarejo and his team have been fine ...
NielsenIQ delivers the complete truth. NielsenIQ, an Advent International portfolio company, has operations in nearly 100 markets, covering more than 90% of the world’s population.
"At Sephora, our beauty community is the heart of our business, and we are constantly seeking out forward-thinking partners to help us better serve our clients throughout their shopping journey with ...
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