Most schools that intend to opt into revenue sharing are proceeding as though the lion's share of the funds will be slated ...

NIL deals aren’t just about individual athletes; these transactions have a profound impact on schools, alumni, donors, and ...

ESPN Insider offers a refreshing perspective on how NIL is transforming the lives of college athletes and paving the way for ...

The Sooners' athletic director emailed the fan base on Tuesday asking for help as the school plans to meet the full revenue ...

President Trump’s new administration just clarified that Title IX equity principles should not apply to Name, Image, and Likeness (NIL) payments, ...

Georgia athletics and the Classic City Collective are undergoing changes ahead of revenue sharing coming to college athletics ...

The U.S. Education Department is scrapping a policy from the Biden administration that threatened to upend colleges’ plans to ...

The Spartans' players partnered with Detroit-based MuskOx for the first team-wide NIL deal in program history.

LSU basketball retains coach Matt McMahon with a new focus on NIL resources as one of the lowest spenders in the SEC.

In case you missed it, conservative influencer Ashley St. Clair released a bombshell, claiming she welcomed Elon Musk’s 13th ...

As Rose heads to Indy this weekend to host the PVF All-Star Game, he talked about life, basketball, coaching, NIL, the ...

Why Georgia's football program is different from other programs in college football. Georgia football has built a reputation ...