Despite it all, Swift did not attend the 2025 American Music Awards. While, she was not the only A-lister to skip the event, Taylor Swift’s recent Reputation (Taylor’s Version) teasers and her long history with the AMAs, fans believed she would use the show to officially announce the highly anticipated project.

In this week's Trending Up, excitement over an anticipated Taylor Swift announcement results in a streaming bump for her 2017 album. Plus, a revived rap classic and a new viral dance hit.

Taylor Swift announced she had purchased the masters of her first six albums and had some news about her 'Reputation' and debut albums.