The acquisition of Hailey Bieber’s brand, Rhode, by E.l.f. Beauty drove $20 million in media impact value for the brand ...

Celebrity founded beauty brands generated $1.1 billion in sales between November 2022 and November 2023, growing at a rate of 57.8% vastly outpacing the overall beauty market’s 11.1% growth,” wrote ...

Hailey Bieber shared her thoughts on Rhode's $1 billion sale to e.l.f. Beauty and her plans as Chief Creative Officer and ...

Rhode’s billion-dollar acquisition made headlines globally. But how will the deal affect smaller brands, without the backing ...

Our favorite father figure is back. Babygirl actor Harris Dickinson is officially the first man to be a Rhode ambassador.

Amid a volatile economic climate, Rhode — Hailey Bieber’s celebrity makeup line — has sold for $1 billion to e.l.f. Beauty .

As celebrity brands boom, Hailey Bieber’s rhode announced it will be acquired by e.l.f. Beauty for as much as $1 billion. The consideration consists of $800 million at closing in a mix of cash and ...

Hailey Bieber sells Rhode to e.l.f. Cosmetics in a USD 1 billion deal, marking her billionaire status and the rise of her beauty empire.