Capri Sun has released its latest beverage: Moon Punch, a glow-in-the-dark drink pouch inspired by the night sky. The release was timed to coincide with the Total Lunar Eclipse. Notably, the ...

Capri Sun is turning the moon into a marketing tool with the release ... Key to the effort is a tie-up with Snapchat to offer consumers a chance to unlock an exclusive first taste of the Moon Punch ...

The eight Capri Sun Moon Punch collectible, glow-in-the-dark foil pouches each depict a different phase of the moon, from "full" to "new." | Credit: Kraft Heinz For a chance to get one of the first ...

On Tuesday, March 11, Capri Sun announced the coming release of its new glow-in ... During the initial launch, the glowing moons will become scannable for Snapchat users to enter the giveaway. Moon ...

fans can simply scan the moon through Snapchat during the Total Lunar Eclipse – an event that can be seen on average once every 2.5 years. Capri Sun’s glow-in-the dark pouch caps a year of ...

Capri Sun’s press release cites the National Recreation and Park ... From March 13 to 14, anyone who opens Snapchat and captures a picture of the moon can “follow the lunar link for a chance to ...

For the first time, Capri Sun is turning the moon itself into a scannable code through Snapchat, inviting fans to take part of the lunar phenomenon for a chance to unlock an exclusive first taste ...

Capri Sun A total lunar eclipse ... During the initial launch, the glowing moons will become scannable for Snapchat users to enter the giveaway. Moon Punch will be heading to national retailers ...

Capri Sun now shares another thing in common with ... For a chance to get one of the first pouches, open your phone's camera through the Snapchat app, take a photo of the moon and then follow ...

Capri Sun, the popular brand of juice concentrate ... the moon designed on the pouch turns into a scannable code through Snapchat from March 13 to March 14. This one-of-a-kind concept will ...